ROI: 

+

9

%

Conversion

Difficulty

Marketing

Design

Dev

TBC

1

0

0.0

Sometimes you update content on a page that you've been using to drive conversions, but you aren't sure if the new content will perform as well as the old page did. The best practice is to A/B test new vs. old and see if there's a difference before switching it out fully. Split the percentage of visitors that land on each page and collect data over a few days to see which one works best.

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Updated Content Page

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content

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