Slideshare's easy-to-digest format can increase shares and engagement of a long-form post. AND it's particularly effective for B2B: "SlideShare has up to 5 times more traffic from business owners than Twitter, Facebook, YouTube, and even LinkedIn...[AND] It gets plenty of organic traffic on its own because of its high authority (top 150+ sites in the world) on search and the nature of the content is highly shareable."