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Michael Rand

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Hotjar Review – Heatmaps And A User Feedback Platform We Love
Analytics
Process & Tactics
Retention

Hotjar Review – Heatmaps And A User Feedback Platform We Love

These days, building a website is easy. It doesn’t take much of an investment – you don’t need an army of developers, either. Even if you have exactly zero…

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Unbounce Review: The Landing Page Builder We Love
Process & Tactics
Acquisition

Unbounce Review: The Landing Page Builder We Love

This is an objective review of Unbounce – from a global growth agency that uses the landing page builder across 200 businesses. We are not affiliates nor w…

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How To Use MailChimp In A Nutshell: The MailChimp Tutorial For Beginners
Process & Tactics
Email

How To Use MailChimp In A Nutshell: The MailChimp Tutorial For Beginners

Marketers have sounded email’s death knell over and over, but email marketing is still far from dead. In fact, 59% of B2B marketers say email mar…

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Intercom Review: The Customer Communication Platform We Love
Retention
Referral
Analytics

Intercom Review: The Customer Communication Platform We Love

With the deluge of information people are subjected to on a daily basis, brands must go to great lengths to differentiate themselves. Once, a good price po…

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Justuno Review: The Popup Builder We Love For Personalized CRO
Process & Tactics

Justuno Review: The Popup Builder We Love For Personalized CRO

If there’s a single universal truth among internet users, it’s that they all have a searing hatred of popups. At least, that’s what was true about fifteen …

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Constant Contact vs MailChimp: Which One is Best For Your Business?
Email
Retention

Constant Contact vs MailChimp: Which One is Best For Your Business?

Email marketing consistently delivers the highest ROI of any other digital marketing strategy. One recent study found that 53% of marketers belie…

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