I’m sure you’ve read a few articles on App Store Optimization (ASO) that recommend, more or less, the same tactics: “Maximize your keywords”.
Read More →Early next year, Apple will release a new privacy update that will change the rules of mobile advertising, giving more power to the users. Get ready for the iOS 14 IDFA changes with this comprehensive guide.
Read More →You know Soundcloud, right? Well, we asked the guy who led their incredible mobile growth for like, 5 years to come school us on his go-to mobile marketing strategies.
Read More →A friend of mine recently asked me how to effectively promote a mobile app on Facebook Ads, what are the best practices, and what to do if they haven’...
Read More →So you just finished building a new mobile app. It’s ready to launch. You’re excited. Time to dive in and watch the downloads roll through. Except you...
Read More →This post was written in partnership with Branch.io, a platform that powers deep linking, attribution, and analytics for thousands of mobile apps. D...
Read More →Sign up to our newsletter to stay up to date with all the latest movements in the field.