Everybody loves trend buckers. It’s human nature to laud those we feel are visionaries. It can also be foolish. Take this oft-repeated Steve Jobs statement, for example: “People don’t know what they want until you show it to them.”
Entrepreneurs love to recite this mantra when asked to consider market data. Who cares what the public says? Gut feeling tells them otherwise, and they jump aboard the Jobs cargo cult train without a second thought.
Jobs was fired for his “my way or the highway” attitude, but eager founders ignore that. It’s a turnoff, just like the $2,500 Mac and a host of other forgettable unveilings.
Sure, Apple was worth $100 billion by the time the iPhone launched, but it’s worth nearly $700 billion now because other companies build and sell software through the App Store.
Click the button below to read the full post on the Salesforce Blog!
Sign up to our newsletter to stay up to date with all the latest movements in the field.
More from Ladder Blog
Putting finance at the heart of the business allows you to connect all the dots, have the business work in harmony, grow faster, and substantially reduce setbacks. By analyzing the data provided by all the departments, finance can design a master template, a master data budget, or a growth plan to make the right decisions that can help you effectively grow the business.
Read More →
Your marketing success ultimately comes down to your goals, your risk tolerance, and employing a sound strategy regardless of whether it’s volume or efficiency-based. The key is to clearly outline your strategies and expectations and optimize your resources, time, and capital to give yourself the best opportunity for success. Remember that you and your growth partner must be on the same page or you might run into some very unpleasant conversations when it comes time to report on progress.
Read More →
