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From Growth Hacker to Prompt Engineer

From Growth Hacker to Prompt Engineer

In 2014, I co-founded Ladder, inspired by Bryan Balfour's data-driven marketing methods. Now, in 2024, I'm releasing a book on Prompt Engineering for Generative AI. Both fields rely on experimentation, data analysis, creativity, and leveraging technology for optimization. My growth hacking background provides a unique advantage in prompt engineering, a topic I explore in my new book.

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Using AI Without Exploiting Artists

Using AI Without Exploiting Artists

The art world is being disrupted by generative AI, and artists aren’t happy. Generative AI models like DALL-E, Midjourney, and Stable Diffusion were trained by scraping millions of images from the internet, without permission. Artists claim this violates copyright, while the companies training these models argue this falls under fair use.

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Growth is a high velocity game.

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