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Keyword Only URLs

Beginner
1h
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Another SEO best practice for all blogs, instead of having random strings or the blog post title as your URL, use the keyword you’re trying to rank the blog post for as your URL slug. This both helps you have a clean URL that’s easy to understand for your readers, and whenever the link is copy-pasted, it acts as anchor text, which is great for retaining the SEO benefit of your link.

Example:

Instead of https://blog.ladder.io/144-actionable-growth-strategies-for-your-business/

We use https://blog.ladder.io/growth-strategies/

Avg ROI: +11%