retention

Conventions Not Inventions

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1h

Reinventing the wheel in your UI can work sometimes, but conventions exist for a reason. Putting forward to the right and back to the left or a close button in the top right corner feels natural. It’s also consistent with other UI that a user might interact with daily. Adhering to those conventions makes your platform feel familiar to users old and new from the get-go.

Avg ROI: +16%